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Google Adwords Guide
Mon, 02 Nov 2009
Google AdWords is the biggest pay-per-click platform in the world. It made Google s founders billionaires. It has also made significant money for those who use it -- or at least those who have used it properly. This multi-part guide can help you make the most of AdWords....

SEO Essentials: the Proper Web Server and Platform
Wed, 28 Oct 2009
Your web server web hosting package and e-commerce web publishing software can all play an important role in the execution of your search engine optimization strategy. If you want to increase traffic to your site your choices in these areas can help -- or hurt -- your online success. Keep reading to learn which ones are your best options....

Masterseek: a Global Business Search Engine
Tue, 27 Oct 2009
Masterseek is the largest B2B business to business search engine in the world and now it s ready to for international availability. The company has signed on with Thenberg Kinde Fondkommission AB based in Sweden to finance the massive enterprise. Currently this huge search engine offers listings for millions and millions of companies all around the world. This only leaves one last question is the world ready for a global search engine of these proportions ...

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Twitter Question of the Week
Wed, 28 Oct 2009
Will you care if Google turns off toolbar PR?

Advanced Forum Thread of the Week
Wed, 28 Oct 2009
SEO Best Principles for Local Service

Twitter Question of the Week
Wed, 14 Oct 2009
Do you think SEO is undervalued by most companies? Why or why not?

What's Good for Users Is Good for Search Engines
Wed, 14 Oct 2009
I know that you HRA readers know that what's good for your users is almost always what's good for search engines too, but not everybody gets this yet.

Advanced Forum Thread of the Week
Wed, 14 Oct 2009
Last week at the SMX East conference, a Yahoo representative stated on a panel that the Yahoo search engine no longer supported the meta keyword tag, and supposedly hadn't for months. Unfortunately, what the Yahoo rep stated was simply not true.

Free Weekly Search Engine Optimization SEO News

Paid links: do they really affect your Google rankings?
Tue, 03 Nov 2009
Many websites on the Internet will link to your website if you pay them for the links. Is this a good method to increase the link popularity of your website or can you get in trouble if you use paid links?

Official Google statement: how to deal with bad inbound links
Tue, 27 Oct 2009
Many webmasters think that low quality links or links from spammy websites can have a negative effect on the ranking of their websites on Google. The problem with links from spammy websites is that it is very difficult to do something against them. Here's an official Google statement about bad links.

How to get your website above the regular results on Google - without paying for it
Tue, 20 Oct 2009
This week, we're showing you how you can optimize the listings of your website on Google Maps. Good listings on Google Maps can result in many website visitors.

Five steps: How to outrank your competitors on Google
Tue, 13 Oct 2009
To get high rankings on Google, it is not necessary to have everything that Google expects from a great website. You just have to be better than your competitors. If you have a website with optimized web pages, it is usually the quality of the links that make the difference. The tips in this article will help you to get better rankings than your competitors.

What's the catch? How IBP's Google ranking guarantee works.
Tue, 06 Oct 2009
You have probably seen the top 10 ranking guarantee that we give users of our website promotion tool IBP: we guarantee that your website will be found in the regular (unpaid) search results on Google for the keywords of your choice. Is it really possible to guarantee a top 10 position on Google? What's the catch?

Latest articles from DMNews Search Marketing

From one search query, there are 10 ways to get an answer
Mon, 02 Nov 2009
While the vision of search activity reaching past the desktop has been around for a while, the proliferation of mobile devices and new technologies makes "anytime, anywhere" search easier. Marketers may not need all of them, but it's increasingly crucial to be aware of the disparate ways to reach consumers when, where, and how they search.

Digital Insider: Social search will change the way brands use search
Thu, 29 Oct 2009
Now that Microsoft's and Google's partnerships with Facebook and Twitter are official, search is on its way to becoming the new kind of search engine that Bing promised at its launch.

Are vertical engines worth it for search?
Mon, 26 Oct 2009
Most consumers can name Google, Yahoo and Bing. But are vertical-specific search engines of the same value to marketers as the "big three?" Two experts take sides in the debate.

Five ways to use search and social media to maximize your TV buy
Mon, 19 Oct 2009
If a potential customer is intrigued by a TV ad, how can brands capture them when they search the Internet for information? This type of integration needn't be complicated. These tips can help capture the online buzz generated by your ads.

Using video in your SEO: Your ticket to the top of the page
Mon, 12 Oct 2009
Imagine being able to give your best sales pitch to a prospect at the exact moment they make their buying decision. Now, with video SEO, you can. Unlike SEO for a Web site, video SEO can place multiple versions of a customized video about your business with major search engines, such as Google Video, Yahoo Video, MSN Video, AOL Video, Media Café and YouTube.

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See also...

Search Engine Optimization
Search engine optimization of the entire Web site.

Body Copy
Optimizing the the actual text of the page for better search engine placement.

Meta Tags
Optimizing meta tags for high search engine ranking.

Controlling Web crawlers
How to instruct Web crawlers (search engine spiders) what to do when they visit your site.

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